rain
MDD Logo_vert_KO_393x393
Let's make it rain for your company today!
Call or email Dan Duval at
978.388.3100 | dduval@mcdougallduval.com
what-we-do

What We Do


Advertising View Details

Marketing View Details

Branding View Details

Digital View Details

Media View Details

Public Relations View Details

Advertising
• Print
• TV creative + TV production
• Billboard + outdoor design
• Collateral
• Signage + display

• Direct mail
• Original music beds
• Merchandising/specialty
• Production management

For Advertising, we’ve got you covered!

Back

Marketing

• Brand positioning plans
• Logo development
• Market research
• Focus groups
• Surveys
• Competitive analysis

For Marketing, we’ve got you covered!

Back

Branding

• Brand positioning plans
• Logo development
• Taglines
• Corporate ID
• Collateral design + production

For Branding, we’ve got you covered!

Back

Digital
• Website design
• Search Engine Optimization (SEO)
• Retargeting
• Social media management
• Web videos
• Blog + Vlog development
• Google AdWords

• Google Analytics
• Inbound marketing
• Digital media design + placement
• Content development
• Tracking + reporting

For Digital, we’ve got you covered!

Back

Media

• Media planning
• Media buying
• Digital media planning
• Digital media buying
• Negotiation + value-add

For Media, we’ve got you covered!

Back

Public Relations

• Media relations
• Content development
• Crisis communications
• Speech writing
• Event planning
• Award submissions
• Media training
• Employee communications

For Public Relations, we’ve got you covered!

Back
make-it-rain-for-your-company

Make It Rain For Your Company


who-we-do-it-for

Who We Do It For

 

Financial Services Business-to-BusinessHospitality
Got-you-covered_Blue


who-we-are

Who We Are

The M+D team is made up of writers, artists, adjunct professors, dancers, world travelers, professional organizers, dads, moms, uncles, aunts, sons, daughters and everything in between.

On a recent RFP, we were asked “What makes McDougall + Duval unique? What’s your ‘secret sauce?’

It was a great question because, honestly, most successful marketing firms are very similar in terms of their creative output. We’re all award-winners. We all have strong client relationships and pride ourselves on our service. We’re all storytellers. But what makes us unique? Here was our response:

We are in the business of differentiation, so naturally, we are always finding ways to separate ourselves from the competition.

• We make compliance lag a thing of the past because M+D is the first and only financial compliance-trained marketing agency in the country. As such, we help our clients get it as close to right the first time rather than wasting valuable marketing dollars going back and forth with the compliance department.

• We make digital marketing easy for our clients. We are Google AdWords Certified and Google Partners. We also use industry-leading online platforms to seamlessly infuse our client’s brand throughout all digital channels.

For over 20 years, McDougall + Duval Advertising has been helping financial, business-to-business and hospitality clients differentiate themselves. It’s what we do, and it’s why we come to work every day. For a free consultation, please email our CEO, Dan Duval at dduval@mcdougallduval.com or call him at 978.388.3100.

 


Dan Duval

Dan Duval

CEO + Creative Chief View Details
Amy Moore

Amy Moore

Vice President, Client Relations View Details
Mia Thurlow

Mia Thurlow

Creative Director View Details
Bonnie Duval

Bonnie Duval

President View Details
Pat Kenny

Pat Kenny

Controller View Details
Deb Valenti

Deb Valenti

Designer View Details
Brian Silver

Brian Silver

Director of Digital Marketing View Details
Jeff Bard

Jeff Bard

Strategic Planner View Details
Lori Martone

Lori Martone

Media Planner + Buyer View Details
Cassandra Sarcia

Cassandra Sarcia

Account Executive View Details
Scott Geraghty

Scott Geraghty

Director of Business Development View Details
John McDougall

John McDougall

Owner of our sister-company McDougall Interactive View Details
Katherine Bartfay

Katherine Bartfay

Graphic Intern View Details
Dan Duval

Dan Duval

CEO + Creative Chief

Dan is the guy we want when we need something highly conceptual and completely on strategy. He’s been our creative chief for 22 years—and believe us, nothing leaves the agency without getting his stamp of approval! His areas of expertise include “out of the box” award –winning TV and Radio creation, snappy headlines, outdoor media and guerrilla tactics. When brainstorming is scheduled, Dan takes his place at the agency’s “Madmen-Style” bar and the ideas start flowing!

Back
Amy Moore

Amy Moore

Vice President, Client Relations

With over twenty years in the ad business, Amy knows a thing or two about account service. She’s a problem-solver who definitely knows how to guide her clients in the right direction to meet the success they need. Her infectious personality instantly puts clients at ease, knowing that if Amy’s on it, it will be done right!

Back
Mia Thurlow

Mia Thurlow

Creative Director

Mia is the creative guru lending an artist’s eye to every plan and campaign at the agency. She spends most of her time in a back corner surrounded by sketches, paintings, pantone chips and a lonely hermit crab she hopes will one day come out of his shell. She has over 25 years’ experience as a graphic designer as well as being an avid photographer, and on the constant hunt for sketching and drawing opportunities. Whether a campaign calls for imagery, illustration, wordart or a combination, Mia provides results that are on brand and on target.

Back
Bonnie Duval

Bonnie Duval

President

Bonnie brings a wealth of experience to our client’s strategic direction. After literally growing up at her dad’s ad agency, McDougall Associates—a 50 + person shop, she learned the ins and outs of what makes a brand successful. Bonnie has helped grow brands like DreamWorks, VISA, Brigham’s Ice Cream, General Electric, Gorton’s of Gloucester and others. She was given the nickname “Idea-a-minute” because it’s a perfect description for her. If you need some big ideas, Bonnie’s your girl!

Back
Pat Kenny

Pat Kenny

Controller

Pat has a mind for numbers and the patience needed for things most creatives avoid… like invoices, payroll tracking, and billing. With over 20 years’ experience in the insurance industry, and working for a few small businesses in the role of Controller, Pat is the perfect coordinator for the accounting side of the agency. She recently moved full time to Amesbury, and works with us part-time while looking forward to exploring the Merrimack Valley.

Back
Deb Valenti

Deb Valenti

Designer

Deb critiques the world with a creative spin, always looking for a more attractive solution to what she sees. With over 25 years of Graphic Design experience, a fondness for clarity and an eye for balance, Deb can craft elements on a page to ensure a perfect message for every client’s needs. When she is not in front of the computer Deb can be found behind the camera, producing commercial and advertising photography and video projects. Friendly, organized and hard working, Deb is the go-to designer who pushes the envelope just far enough.

Back
Brian Silver

Brian Silver

Director of Digital Marketing

Brian is a go-to person for any digital marketing need. After running his own digital agency for over 15 years, and working for clients like Unilever, Symantec, HP and General Electric, Brian brings a level of digital prowess to M+D that few ad agencies have. And it doesn’t hurt that he’s a really nice guy who’s super easy to work with. So if you’re considering PPC, SEO or any other digital acronym, start your digital journey with Brian.

Back
Jeff Bard

Jeff Bard

Strategic Planner

Jeff believes that a brand’s biggest challenge is cutting through the inertia, waking people up and getting them to pay attention. In his 30 years as a strategic planner he has come to believe that powerful marketing is the wedge that meets that challenge and makes a company heard above the roar. His ability to analyze a company and its market from a brand perspective is why he’s known as our branding champion and working with him is an automatic first step in the creative process needed for brandwork.

Back
Lori Martone

Lori Martone

Media Planner + Buyer

Lori is our media superwoman with 30 years’ experience buying and selling media, and the active network to prove it. Lori loves getting to know her clients and what makes them unique. With that information and her connections, she coordinates the appropriate media mix and value-added to make any advertising strategy a hit. Lori also works as a mentor and adviser to small businesses, and stays creative with her own pottery business. She is always available to discuss new opportunities and ideas.

Back
Cassandra Sarcia

Cassandra Sarcia

Account Executive

Cassandra wears many hats at the Agency. Besides running a tight traffic department, she assists several of our very important clients both as an account executive, and by using her Google AdWords Certification. You can also find her assisting Dan Duval with new business development and general office administration.

Back
Scott Geraghty

Scott Geraghty

Director of Business Development

Scott is the kind of guy you want to do business with. He’s a straight-shooter with a passion for helping our clients succeed. His need to help probably comes from his many years of serving our Country in the Military, and later our communities as an EMS/Paramedic and a firemen. He’s got an amazing insight into the world of marketing. You can ask him nearly any question, and if he doesn’t have an answer for you on the spot, you can bet that he will get right back to you. Our client’s like his passion and his tenacious qualities. He’s the kind of guy you want on your team!

Back
John McDougall

John McDougall

Owner of our sister-company McDougall Interactive

John brings nearly 25 years of experience in the digital marketing world. John started off his career by selling websites to CEOs who questioned their usefulness. Boy has this industry changed.

Back
Katherine Bartfay

Katherine Bartfay

Graphic Intern

Katherine just joined the Agency last month and she is already showing amazing promise. Anything we throw at her, she handles brilliantly. As an intern, her responsibilities include everything from research, data entry, meeting attendance as well as some of the more fun things like brainstorming sessions and graphic production work. With a constant smile on her face, Katherine just “get’s it done” and does so flawlessly!

Back
some-of-our-work

Some Of Our Work


the-skys-the-limit

Covered


agency-difference

Why M+D?

OUR MISSION:

To see the world through the eyes of those who matter most to you; your customers, members, and clients, so our “strategic creativity” aligns with your business goals and gets you to a higher ROI and growth that lasts.

OUR VISION:

Understanding what “makes people tick” is our passion. When you know what people want and how they want it — you can serve their needs in a way that earns their loyalty and repeat business. That leads to higher retention and long term profitability.

OUR VALUES:

Delivering strategic creativity with honesty and integrity is paramount to the success of our company.

Here are a few of our success stories

BankFive

Clinton Savings Bank

South Shore Bank


lets-connect

Let’s Connect

Your Name (required)

Your Email (required)

Subject

Your Message

Or call Dan Duval at 978.388.3100